Cost Volume Profit (CVP) Consideration in Choosing a Cost Structure:
Definition and Explanation of Cost Structure:
Cost structure refers to the relative proportion of fixed and
variable costs
in an
organization. An
organization often has some latitude in trading off
between these two types of costs. For example, fixed investment in automated
equipment can reduce variable labor costs.
The purpose of
management is to
reduce the cost by choosing a blend of fixed and
variable costs that
maximizes the ultimate objective i.e.; profit. In this section we discuss the
choice of a cost structure.
Cost Structure and Profit
Stability:
Which cost structure
is better-high
variable costs and low
fixed costs, or the opposite? No single
answer to the question is possible. It depends on specific circumstances that
whichever is the ideal structure. For a detailed study about cost structure and
profitability consider the example below. Example:
Given below is the data for
companies A and B:
| |
Company A |
Company B |
| |
Amount |
Percent |
Amount |
Percent |
|
Sales |
$100,000 |
100% |
$100,000 |
100% |
|
Less variable expenses |
60,000 |
60% |
30,000 |
30% |
| |
-------- |
------- |
-------- |
------ |
| Contribution margin |
40,000 |
40% |
70,000 |
70% |
| |
|
======= |
|
====== |
| Less fixed expenses |
30,000 |
|
60,000 |
|
| |
-------- |
|
------- |
|
| Net operating income |
$10,000 |
|
$10,000 |
|
| |
====== |
|
====== |
|
| |
|
|
|
|
|
Companies A and B
undertake agricultural activities. Company A is heavily depending on
workers, where as company B is highly mechanized. Company A has high
variable costs and company B has high
fixed costs. The question that which
company has the best cost structure depends on many factors including the
long run trend in sales, year to year fluctuations in the level of sales,
and the attitude of the owners toward risk. If the sales are expected to be
above $100,000 in future, then company B probably has the better cost
structure. The reason is that its
contribution margin (CM) ratio is higher,
and its profit will increase more rapidly as sales increase. Assume that
each company experiences a 10% increase in total sales and the new
income
statement would be as follows:
| |
Company A |
Company B |
|
Amount |
Percent |
Amount |
Percent |
|
Sales |
$110,000 |
100% |
$110,000 |
100% |
|
Less variable expenses |
66,000 |
60% |
33,000 |
30% |
|
-------- |
-------- |
-------- |
------- |
| Contribution margin |
44,000 |
40% |
77,000 |
70% |
| |
|
======= |
|
======= |
| Less fixed expenses |
30,000 |
|
60,000 |
|
| |
-------- |
|
-------- |
|
| Net operating income |
$14,000 |
|
$17,000 |
|
|
|
|
|
|
| |
|
|
|
|
|
Company B has experienced a greater operating income due to its higher CM
ratio. Even though the increase in sales was the same for both companies.
What if sales drop below $100,000 from time to time? What are the
break even
points of two forms? What are their
margin of safety. The computations
needed to answer these questions are carried out below using the
contribution margin method:
|
Company A:
Fixed cost = $30,000
Contribution margin = 40%
Break even in total sales dollars = $30,000 ÷ 40% = $75,000
Margin of safety = Total current sales − Break even
sales
Margin of safety = $100,000 − $75,000 = $25000
Company B:
Fixed cost = $60,000
Contribution margin = 70%
Break even in total sales dollars = $60,000 ÷ 70% = $85,714
Margin of safety = Total current sales − Break even
sales
Margin of safety = $100,000 − $85,714 = $14286
|
This cost analysis makes it clear that company A is less vulnerable to
downturns than company B. We can identify two reasons why it is less vulnerable.
First, due to its lower fixed expenses, company A has a lower
break even point
and a higher
margin of safety, as shown by the computations above. Therefore it
will not incur losses as quickly as company B in periods of sharply declining
sales. Second due to its lower
contribution margin (CM) ratio, company A will not lose
contribution
margin as rapidly as company B when sales fall off. We can see a protection when
sales decrease but a drawback when sales increase.
Without knowing the future, it is not obvious which cost structure is better.
Both have advantages and disadvantages. Company B, with its higher
fixed costs,
will have wider swing in operating income as changes take place in sales with
greater profits in good years and greater losses in bad years. Company A, with
its lower fixed and higher
variable costs, will enjoy greater stability in
net operating income and will be more protected from losses during bad years, but at
the cost of lower
net operating income in good years. You may also be interested in
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